Wednesday, March 2, 2016

Fujifilm Launching X-Pro2, X70, X-E2S, XF100-400mm, Instax Mini 70


Today, FujiFilm Indonesia has officially launched the new X-series cameras, consist of X-Pro2, X-E2S, and X70 along with Instax Mini 70 also FUJINON XF100-400mm F4.5-5.6 R LM OIS WR lens. This is such a big deal for every photographer to own Fujifilm new product. 




Fujifilm X-E2S

The X-E2S has a durable, compact and lightweight body with a Real-Time Viewfinder that offers a large display magnification of 0.62x*1 and an electronic viewfinder with the world's shortest display time lag*2 of 0.005 seconds. It also comes equipped with an AF system that excels at capturing moving subjects. The new X-E2S model inherits the functionality and rangefinder-style design of the original X-E2, and adds new features including an improved grip, an electronic shutter and a more intuitive GUI to enhance the user experience. 

Key Benefits : 
  • Real-Time Viewfinder in a rangefinder-style model.
  • Compact and lightweight body with improved handling and optimised grip.
  • APS-C X-TransTM*3 CMOS II sensor with built-in phase detection AF and EXR Processor II image processing engine combine to deliver superb results.
  • New AF system for capturing moving subjects, A comprehensive line-up of 21 high-performance FUJINON X-mount lenses.
  • Covering ultra-wide- angle to super telephoto options.


Fujifilm X-70


Fujifilm X-70 provide APS-C sized X-Trans CMOS II sensor and EXR Processor II image processing engine. The X70 bears all the hallmarks of the range combining a simple manual operation with superior image quality and versatile picture-taking functions. The X70 is the first X-Series model to offer a touchscreen display that rotates 180 degrees enabling users to shoot from up high, down low and capture selfies.

Key Benefits : 
  • New FUJINON 18.5mm F2.8 lens for a wide range of shooting conditions from landscapes to snapshots! 
  • High-quality finish and easy operation encourage creativity.
  • Compact body with an APS-C sized X-Trans CMOS II*3 sensor and EXR Processor II image processing engine.
  • The first 180-degree tilting touchscreen LCD in an X-Series camera.
  • Dedicated accessories to expand the world of the X70.




    Fujifilm X-Pro2

    The new model boasts a Hybrid Viewfinder capable of instantly switching between optical and electronic finders, plus an updated image sensor and processor, which dramatically improve image quality. By combining these features with the ultra-high image quality of FUJINON X-Mount lenses and the color reproduction technology accumulated through more than 80 years as a photographic film manufacturer, the X-Pro2 delivers the best ever results from an X-series camera. Electronic viewfinders (EVFused by mirrorless cameras are said to be superior to optical viewfinders because settings including white balance and exposure can be checked instantly, and the displayed image can be enlarged to check focusing accuracy. In some cases, however, photographers prefer a more natural view. In particular, the optical rangefinder, which allows the user to view the subject in almost the same way as the naked eye, is extremely effective and often preferred by documentary, reportage and street photographers. The X-Pro2 is the only mirrorless camera in the world featuring a Hybrid Viewfinder system that incorporates both types of viewfinder. 

    Key Benefits : 
    • Newly developed 24.3MP X-Trans CMOS III sensor. 
    • New high-performance X Processor Pro image processing engine. 
    • The world’s first Advanced Hybrid Multi Viewfinder offering the benefits of both optical and electronic viewfinders. 
    • New focal plane shutter with a top speed of 1/8000 sec. and flash sync up to 1/250 sec. 
    • Robust, weather resistant body meets the needs of professional photographers. 



      FUJINON XF100-400mm F4.5 - F5.6 R LM OIS WR Lens

      The FUJINON XF100-400mmF4.5-5.6 R LM OIS WR is a super telephoto zoom lens that covers a 35mm focal length equivalent of 152-609mm. The high performance optical construction of 21 elements in 14 groups includes five ED lenses and one Super ED lens to help reduce chromatic aberration that often occurs in telephoto lenses. As a result, it delivers the highest image quality in its class. The lens has been designed for handheld shooting with a 5.0-stop* image stabilization system and weighs less than 1.4kg. Linear motor for fast autofocusing makes it perfect for shooting fast-moving subjects including aircraft and motorsports. The lens is also both water and dust resistant and can operate in temperatures as low as -10°C, so it is suitable for use in a wide range of outdoor shooting conditions. A fluorine coating has also been applied to the front lens element to repel water and dirt, further improving the toughness of the lens. 




      Instax Mini 70

      The instax mini 70 has a variety of shooting modes which allow the user to enjoy photography in a variety of situations. While taking ‘selfie’ shots, users can choose the ‘Selfie’ mode to provide the appropriate brightness and shooting distance for their ‘selfie shots’ and use the Selfie mirror beside the lens to check their framing. Features such as the tripod mount and the self-timer function are perfect for group shots. In addition, the ‘Macro’ mode can be used for shots at a minimum of 30cm from the subject and the ‘Landscape’ mode is suitable for far away landscape pictures. The instax mini 70 also features the Auto Exposure Control Function to capture both the main subject and background in natural brightness. Without having to configure a special setting, users only need to press the shutter button and the camera can automatically detect the surrounding brightness and adjust the shutter speed and flash amount accordingly. This function delivers images with a natural brightness even for indoor shots, which normally tend to have a dark background. The ‘instax mini’ series is especially popular among teens and women in their 20s and 30s as a camera that produces analog photos instantly. While digital photographs have been preferred with the proliferation of digital cameras and smartphones, the analog approach of instantly producing real photos has sparked interest and inspiration, with sales growing quickly not only in Japan, but also in over 100 countries and regions around the world including East Asia, Europe and the United States.


      Key Benefits : 
      • Newly developed 24.3MP X-Trans CMOS III sensor. 
      • New high-performance X Processor Pro image processing engine. 
      • The world’s first Advanced Hybrid Multi Viewfinder offering the benefits of both optical and electronic viewfinders. 
      • New focal plane shutter with a top speed of 1/8000 sec. and flash sync up to 1/250 sec. 
      • Robust, weather resistant body meets the needs of professional photographers. 

        Fujifilm Indonesia
        88@Kasablanka Building Tower A (36th Floor Unit A, B, C)
        Jalan Casablanca Kav. 88
        Jakarta Selatan, Indonesia
        RSVP: (021) 212 82 182
        Fax: (021) 212 82 183
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