Saturday, May 20, 2017

Re: HOW TO BECOME INSTAGRAM FAMOUS?

How To Become Instagram Famous?

Instagram has completely redefined the way people live. Back then, we love to read a newspaper or even our favorite magazine to get inspired by people we adore the most. But now, it is no longer happen after the actual invasion by Instagram. What has Instagram done to our live? It can be simplified as a 'primary necessity' meaning that Instagram is our new partner in the daily life. In the USA, most social media users spend around 1 - 3 hours/day for checking their Instagram profile while in Asia it takes longer than that around 2 - 4 hours/day on a daily basis. Such a substantial evidence to proof my first sentence above.

More than 1 million ads have been created over the past six months together with billion of content posted every day on Instagram. No wonder anything that you love including food, lifestyle or even cute pet is all there on Instagram. Because the major purpose by signing up on this social media platform is to get attention and create attention at the same time.

Recently, I got so many questions regarding, how to become Instagram famous? It sounds so frustrating for some people somehow, but, I will try to share my honest opinion here. Of course, if you want to become Instagram famous, there are several ways to be followed, and unusual patterns do be understood. I admit that I am not the expert, but I just finished my dissertation for MSc. (IB) regarding this topic which concerning on Instagram for Business. That is why I can share you a bit of knowledge, and hopefully, it will open up your mind! :)

How To Become Instagram Famous?

How To Become Instagram Famous?

How To Become Instagram Famous?

I still remember how difficult to get my first ten followers on Instagram. It takes more than one week to achieve that and lot of efforts to be known by ten real people. I start being a Blogger on 28 May 2014 and that is the first time I put a lot of commitments for any social media platform including Instagram. From posting a random stuff like selfie, noodle, or even dog to posting only about food takes me more than one month to redefine my account. At first, all of my friends and colleagues start leaving me because of my new commitments. What they thought is Instagram only about having fun, I am not famous (even now), and I will be never famous (what they said). There is an intense emotional sickness during that time, but I need to face it.

Never stop there, my parents also start questioning my identity. The purpose of shifting my identity from students to Food Blogger, how much money did I spend monthly (only for food), and time for writing one article on my blog. It is entirely difficult to convince them about what I do and what I love. It takes almost two years to change their mindset about blogging and support my career now.

Enough with my story, now we head back to the main topic. The best way to be known on Instagram (Re: ORGANICALLY) would be listed.

How To Become Instagram Famous?

How To Become Instagram Famous?

How To Become Instagram Famous?


1. BE HONEST
Your past did not determine your stage now. But, your efforts and attitudes reflect on this present situation. I heard a lot of people instantly famous without any reason and any purpose. They tend to be a real superstar in the digital world, in fact, not even people know them in reality. Buying followers, buying likes, and buying comments might be a good example of this. It might be a mystery when we talk about 'people's credibility.' However, I have a great website for you to check it. Just click www.socialblade.com to know the lifetime history of somebody's account.

At this stage, the question would be, why instantly famous not right for you? Because EVERYTHING NEED PROCESS. Remember the first time when you start walking, studying, eating, talking, and reading. All of them takes time and a lot of effort for you to master it. Therefore, it would be replicable for Instagram as well. Being an influencer never cost you 1 or maybe two years, perhaps, it could be more than that. The idea is to enjoy every process in your life and let people know the goodness of your work.

2. DETERMINE YOUR THEME OF PHOTOGRAPHY
People start wondering the beauty of other's people work and how they make it happen. 'Wondering' is good enough to motivate you, but still, you need to determine your theme of photography. Not every people passionate about food like I did, or even lifestyle like other people did. The good example of this would be one or two of my blogger friends who start slow with food photography and finish high with travel/portrait photography. There are two keywords on the previous sentence including 'weak' and 'strong.' I use this two keywords to address the importance of following your passion. You cannot be Angelina Jolie or even J.K. Rowling, but you can be YOU and world will respect YOU.

Take 30 minutes - 1 hour/day to discover your passion. Start with this question, 1) What attract me the most (Ex: Food, Travel, Portrait, etc.)? 2) Did I have any budget to do so? 3) Can I wait for another 1/2 or maybe three years until people recognize me as a Food Blogger / Travel Blogger / Lifestyle Blogger? After you answer all of those questions, I bet you will find a bit of inspiration to fulfill your dream.

3. BUILT A PROFESSIONAL INSTAGRAM PROFILE
The Instagram profile is crucial. People might judge you from what they see on your account, no matter how weak or strong your profile is. The next step that you need to follow is built a professional Instagram profile by setting up a long bio. Instagram allow you to create a significant bio with 150 words, and yes, it is more than enough. The usage of emoji is necessary to provoke people's attention and reduce the density of words being used. But, limit the emoji and focus on your personal information. Take into the account this questions when start building your professional Instagram account: 1) Who are you? 2) What can the audience expect from your Instagram profile? 3) Personal expertise & contact information (Email/WA). Those questions are essential, and you can tweak it if you want too.

Then, you need to establish a robust and exciting feed. Imagine yourself browsing through Instagram and find an interesting feed from someone you did not know. The possibilities for you to follow that account is relatively high! Because you aim to get inspired by his/her works. Therefore, it would be applied to you as well. Either you are focusing on food, travel, or lifestyle, each account got different characteristics and attributes. You will know everything over a given period. JUST FOCUS! (75% of my followings section on Instagram is foodies, the idea is those people are the one who loves to engage on my account consistently due to similar content).

4. CONSISTENCY OF STYLE
After all, the coherence of style speaks more than words. I still remember the first year of being a Food Blogger, I still posted a random lifestyle content like scenery or even a portrait. No wonder the engagement on my account is relatively small during that time. Because most of my followers or even me, get confused by looking at my Instagram feed. There is a lot of things happens there and did not work in the sequential order.

Consistency also means your style of photos. When it comes to food, there are several photography techniques including structure shots, flat lays, and ambiance oriented. You might realize that all of the pictures on my Instagram feed is structural shots. The reason I love this kind of technique is that it shows you everything about the food. There is a beautiful layer of Red Velvet Tart or even Cheesecake that you can see easily by applying this technique. I start being as a Food Blogger by using this kind of technique and that is why my blog called EATANDSTRUCTURE because it is all about the structure. Then, you need to ask yourself, how about you? What kind of technique that suits you well? I saw several foodies try to plagiarism what I do now by shifting from flat lays, or ambiance shots to the structure shots. As the results, the engagement becoming lower because people see inconsistencies in their feed. I did not feel worried about those individuals who try to copy my style. Because I have found my trademark and people will always remember it (Survey show that 7/10 strangers recognized me because of my style of photos - Random Sampling Using www.surveymonkey.com).

5. ACTIVELY ENGAGE
You always imagine to get thousand of likes or hundred of comments on your account, but you just forgot that engaging other content is clearly relevant. Never be too selfish with yourself when it comes to Instagram and social media. You want to be appreciated, so does other people. Therefore, you need to engage with other content which is RELEVANT TO YOURS actively! The reason why I put this sentence in caps lock because some of you might argue that engaging other content has been done properly, but the results are just invisible. Yes, the problem is because you never focus on what you were done. If you are foodies, make sure to engage with other food related content. Then, if you are a traveler, scenery and nature might be your best content to get engaged. Also, it is necessary to spend minimum 1 hour/day to engage on other content or reply any comment on your picture.

6. POWERFUL HASHTAG
Without hashtag, it is entirely difficult for people to discover your artworks. But, using unspecified hashtag also useless and corruptible. That is why choosing the right, and the great hashtag is necessary for any content that you posted on Instagram. You can use https://focalmark.com to help you to generate the great one. Do more experimenting to be stand out.

The algorithm of using the hashtag on any content on Instagram is to make your content viral at several territories. It will break up the barrier of impressions and engagement because people can find your image on exploring and hashtag search engine.

7. MAXIMISE CAPTION
Some of you have sometimes ignored the caption. In some cases, you might have a dynamic and emotional content being posted on Instagram, but the engagement level still weak. Probably, it is because the caption that you used. Either it is less informative, too informative, or more emojis there. Once again, emoji is important on your caption to attract people's attention. But, if it is too much, it would be less efficient and be considered as spam.

If you want to elevate the functionality of caption, do trial and error at first. It also happens to me at the past 2,5 years ago. I never create a good caption and result in lower engagement rate on my content. The only way to tackle this is to know your audiences and what they want from you. Either it is less informative or more informative, both ideas works on different people and different content.

8. ALWAYS RESEARCH
I have been working on Instagram for the past three years, and until now, I always do research. Research does not mean 'research.' But, you can only browse through Instagram or Internet Explorer to find what is happening in today's world or even what another influencer is focusing now. It will enable your creativity to create something unusual and fresh. But still, never lose your authenticity and generosity as well. Your style is your style, never be someone else's style.

9. SET A POSTING SCHEDULE
You can't be known if you post any content on a random timetable. Imagine you are followers of A and A always post a great content on the random hour. Today might be at 1.00pm, but tomorrow at 3.25pm, the next two days at 5.01pm and so on. Don't you get confused now? It does happen to you as well! Be consistent with what you do and keep focus. Set a potential posting schedule that you can afford either you are a professionals or students. Posting once a day is enough for some people as long as you are consistent.

10. SKILLS SPEAKS MORE THAN CAMERAS
I got so many questions on Instagram and Email about what camera did I use on a daily basis. I use FUJIFILM X-PRO 2 as my perfect travel partner. But still, it all depends on your skill and experience. You cannot produce high-quality content if you never pass a certain period of experience. Like what I said at the beginning, BE HONEST! It means that you can't be a real influencer if you never survive the test of time. Practice every day, always learn from another influencer, and be better. That three sentence is what I believe until now.

How To Become Instagram Famous?

How To Become Instagram Famous?

How To Become Instagram Famous?

Hopefully, those ten steps do answer the question above. I would like every one of you to be inspired by this and keep on moving forward to achieve your dream. Nothing impossible in this world (even the words itself say 'I'AM-POSSIBLE'). The most noticeable things to be remembered is, YOU IS WHAT YOU ARE. No matter how good you are copycat other people's style or be someone else, you will become you in the end. People know you because what you do. Keep on do your best, and I believe we can meet on the top of the world someday! :)

Please drop any comments or suggestions down below. Would love the hear more from you guys here and thanks for reading this article. God bless you abundantly! :)


24 HOURS FOOD & LIFESTYLE DIRECTORY!
Collaboration: aaronhandajani@gmail.com
Snapchat: AaronHandajani








Wednesday, May 17, 2017

Kowloon Bay HK Cafe: Portray The Taste of Modern Hong Kong Dishes

Kowloon Bay HK Cafe

Think about East meet West? Kowloon Bay HK Cafe is the answer. Serving for more than 20 signature menu collections that fully inspired by modern Chinese cuisine with a bit of Western touch, each guest would find anything they like here. Therefore, they are specialized in roast pork, noodle, and baked rice menus which are handcrafted from scratch.

Established in February 2017, Kowloon Bay HK Cafe nestled in Hillion Mall Bukit Panjang which is relatively new and fresh. Just go straight to the second floor of this shopping mall, and you will easily spot them near the escalator.

Kowloon Bay HK Cafe

Kowloon Bay HK Cafe

Kowloon Bay HK Cafe

This local brand owns a mid-size dining area with the warm and classic decor. Using a combination of light bulb and natural lights give you a homey atmosphere all the time. Also, to enhance the comfortable feeling, the total wooden furniture and mini sofa have been applied as well. No wallpaper attached, and simple table settings available. I visit this outlet on Saturday, and the crowd remains consistent. There is no queue, but people keep on coming to this restaurant to dine in.

Sweet and Sour Chicken

Start with the crowd pleaser menu called Sweet and Sour Chicken (S$ 8.90). Featuring the lightly battered chicken with a fresh cut of vegetables, bathed in red hot sauce. It's juicy, tender, and slightly crispy. I love the strong wok hei aroma of this dish that lasted until the last bite of it. Also, that rice is completely fragrant and not too dry. Such a great marriage that never go wrong.

WanTan Noodle with CharSiew

 WanTan Noodle with CharSiew

Another best selling item to tackle the rainy day is WanTan Noodle with CharSiew (S$ 9.90). Featuring the silky smooth noodle with juicy slabs of pork and fresh vegetables; served with shrimp wonton soup. Once you slurp it, you can feel the smoothness of that noodle followed by the sweetness of that sauce below and meaty texture of that char siew. Never forget to pour two tablespoons of that soup for naturally balanced flavor, because that noodle sauce is too sweet for my liking. But still, it does entertain me a lot.

Potatoes World

Potatoes World

Still not enough? Give it a try for Potatoes World (S$ 9,90) that merely entertaining. Four types of potato that have been deep-fried until perfection has been resulting in crispy skin and juicy meat. For the best experience, do have this with creamy mayo sauce and chili sauce (free, but need to ask).

Kowloon Bay HK Cafe

Kowloon Bay HK Cafe is a great destination to enjoy Hong Kong style of dishes with a Western influence. All menu is well presented and taste pretty satisfying. No reservation needed, just walk into the store.

Kowloon Bay HK Cafe
17 Petir Road
Hillion Mall #01-07
Nearest MRT: Bukit Panjang
RSVP: (+65) 62 662 062
Operational Hours:
11.00am - 10.00pm (Everyday)




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Tuesday, May 16, 2017

Machida Shoten Singapore: Heroic Ramen From Kanagawa Prefecture

Machida Shoten Singapore

Machida Shoten is originally from Kanagawa Prefecture. Specialized in "Iekei" ramen which translates as "house-made" ramen, every noodle here are cooked based on your preferred firmness. Either hard, normal, or soft, every guest got their standard.

A bit background of them, Machida Shoten got their first physical store in Machida City Tokyo exactly in 2008. With significant consistency and robust menu collections, this brand has launched another 45 outlets in Japan, and they have led more than 400 stores across the country.

Machida Shoten Singapore

Machida Shoten Singapore

Machida Shoten Singapore

Machida Shoten Singapore

Machida Shoten Singapore

Nestled in Wisma Atria precisely at the Japan Food Town, Machida Shoten Singapore own a mid-size dining area compare to the general ramen store. Stepped inside the restaurant feels like entering the authentic ramen store in the outskirts area of Tokyo with a touch of modernity. Surrounded by wooden furniture and open kitchen counter, the whole area would embrace a strong aroma of ramen and just warm enough to keep you stay. The handsome chef behind that kitchen is what attract the woman a lot. Meanwhile, from my perspective, the fast cooking process is what impress me a lot.

Shoyu Ramen Special

Shoyu Ramen Special

Whenever you come here, the must-try item at first is Shoyu Ramen Special (S$ 18.00). Featuring the silky smooth noodle with juicy slabs of meat, fresh vegetables, and soft boiled egg; bathed in creamy pork broth. According to what I read on the menu, you need to add on more pepper, chili, and garlic for the best ramen dining experience. Therefore, I do apply it on my meal, and it tastes undeniably gorgeous. It would be comparable as Nantsuttei Ramen with better soup. Even, you can enjoy this ramen to the fullest without adding another seasoning.

Tonkotsu Shio Ramen Special

Tonkotsu Shio Ramen Special

Tonkotsu Shio Ramen Special

Tonkotsu Shio Ramen Special

Tonkotsu Shio Ramen Special

Another best-selling item here is Tonkotsu Shio Ramen Special (S$ 18.00). This menu is comparable with the previous menu but slightly richer. That butter has successfully enhanced the whole flavor of that soup, and that noodle is a bit chewier than before. Just pop that egg on top and let that runny egg yolk moisturize your meat more. Also, if you love a bit of heat, make sure to add three tablespoons of chili oil for the best ramen dining experience.

Prawn Gyoza

Charsiew Croquette

Charsiew Croquette

Still not enough? Shrimp Gyoza (S$ 9,80) and Charsiew Croquette (S$ 9,80) is the limited item for Singapore stall only! Both pieces are nicely cooked, packed with flavor, and unbelievably delicious. Between two item, I would like to suggest you try the Charsiew Croquette more since the meatball texture is completely satisfying. Not too meaty but quite airy and dense at the edges.

For the beverage, I only order the Iced Water (Free). If you are looking for Asahi Beer or any other kind of drinks, feel free to ask the staff.

Machida Shoten Singapore

Machida Shoten Singapore is one of the best ramen restaurants in Singapore. All menu here is handcrafted to the perfection and taste completely delicious. Make sure you won't missed the limited item like Prawn Gyoza and Charsiew Croquette to be served with any choice of ramen.

Machida Shoten Singapore
#04-40 Wisma Atria, ISETAN Orchard
435 Orchard Road
Nearest MRT: Orchard
RSVP: (+65) 62 623 214
Operational Hours:
11.00am - 10.00pm (Everyday)




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Saturday, May 13, 2017

Ham Bao Bao: Gourmet Burgers Go Hawker

Ham Bao Bao

Ham Bao Bao serves unique and modern types of a burger at affordable prices. Founded by the young couple who are passionate about cooking and innovating, each menu here is completely fresh made daily and taste beyond delicious. No wonder there would be a long queue on a regular basis.

Ham Bao Bao

Ham Bao Bao

Ham Bao Bao

Nestled in Beauty World Centre exactly at the top floor of this building, Ham Bao Bao own a small yet strategic food stall at the corner. Stepped to the front row of this hawker food stall, you might see the handwritten menu which is beautifully presented. There is a bottle of chili and tomato sauce on the side that you can take whenever you need too. In the end, you can proceed to the right aspect of this food stall and meet the lady who takes care your order.

Ham Bao Bao

Ham Bao Bao

Although they only served five types of burgers with partially same price, the queue would never get a stop. A group of professionals, students, and elders never feel lazy to wait for 15 until 25 minutes to get these gourmet offerings. Do expect for paper packaging and metal trays as the explicit representation of hawker food meal.

Classic Beef Burger

Classic Beef Burger

Fries

Start with the crowd pleaser menu called Classic Beef (S$ 5,00). Featuring the perfectly tender grounded beef patty with melted cheese and crispy lettuce; wrapped in a buttery bun. It might sound a regular beef burger, in fact, it is not. Whenever you bite it, there would be a crunch and delicious sensation at first followed by the stickiness of that cheese. To go with it, I order a side of Fairy Fries (S$ 1,50), a medium thick potato wedge slices. Such a comforting and delicious meal all the time.

Pulled Pork Burger

Pulled Pork Burger

If beef is not your favorite protein, then go straight to pork. This Spice Pulled Pork Burger (S$ 5,00) was my best pick. That meat is the real winner here which is tasty and juicy. You can feel the slightly crisp tenderness on the edges which is goes well with the coleslaw and cheddar cheese. Every component works well here and enjoyable. Worth a try.

Ham Bao Bao

Ham Bao Bao finally reopened after facing a short-term break due to one and another thing. I do recommend you to come a bit early or a bit late to avoid the long queue. All menu here is worth a try and truly affordable! :)

Ham Bao Bao
144 Upper Bukit Timah Road
#04-49 Beauty World Food Centre
Nearest MRT: Beauty World
RSVP: (+65) 96 675 254
Operational Hours:
12.00am - 6.00pm (Everyday)
Closed on Monday & Tuesday
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Thursday, May 11, 2017

Thai I Love You: Modern Thai Cuisine in Jakarta

Thai I Love You

Craving for Pad Thai or even Prawn Tom Yam? Thai I Love You could be your next destination. Specialized on something warm and spicy, each menu here is full of flavor and well presented.

Established in 2016, Thai I Love You grew its popularity through the process. They opened their first branch in Central Park Mall and now owned more than three outlets across Jakarta. What set a differentiation between them and another venue is the friendly service and modern vibes like no other. Even though, the price is premium, the quality for each menu is well maintained.

Thai I Love You

Thai I Love You

Thai I Love You

Nestled in Lippo Mal Puri exactly at the top floor of this shopping mall, Thai I Love You set an entirely new hype around the area with excellent and charming decor for the whole dining area. There is a crystal clear chandelier with a gold statue and thematic wallpaper. It feels like having a dinner in somewhere in Thai kingdom. Such a fantastic experience.

Crab Omelette

Start with the crowd pleaser menu called Crab Omelette (IDR). Featuring the nicely cooked omelet with a thin crust and crispy edges; stuffed with crab meat. It's juicy, fluffy, me tasty. What I do to enjoy this menu a lot is cut little pieces of it (using your spoon/fork), then dip it into the sweet and spicy sauce on the side, and end it with a spoon of rice. Just try! :)

Tom Yam Prawn

Tom Yam Prawn

The second brilliant item here is Tom Yam Prawn (IDR). I have been tasting a lot of Tom Yam in my life, and this creation is the lightest one. The spices are not too strong, but you can feel the dynamic spectrum of flavor (spicy, sweet, salty, and bitter) on every slurp of it. That succulent pieces of prawn have soaked up the richness of that soup and become so juicy and moist. You just won't share this with anyone because of the portion is too small.

Pad Thai Prawn

Pad Thai Prawn

Pad Thai Prawn (IDR) is also good. But I can find a better place for having this menu. The noodle is springy but the lack of wok hei aroma. It is not as tasty as I expected before.

Sweet and Sour Prawn

Sweet and Sour Prawn

The main highlight of my dinner is Sweet and Sour Prawn (IDR). Featuring the lightly battered prawn with succulent pieces of meat and crispy skin; coated with red hot sauce. It's juicy, tender, and sticky. There is a strong wok hei aroma for this dish, and I can feel the freshness on every bite of it. One of the greatest menu collection by Thai I Love You is here.

For the beverage, they served some Thai Tea, Thai Green Tea, and more. Do ask the staff for more details.

Thai I Love You

Thai I Love You is a great Thailand restaurant in Jakarta. Every meal here tastes so authentic and genuine also well presented. It worths every penny.

Thai I Love You
Lippo Mall Puri Lower Lantai 1 Blok U No. 1
Jl. Puri Indah Raya
Nearest area: Kembangan, Puri Indah, West Jakarta
Operational Hours:
10.00am - 10.00pm (Everyday)




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Collaboration: aaronhandajani@gmail.com
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